A name is like a slippery surface — just as grass doesn’t grow on something slippery and one easily slips when stepping on it, similarly, the divine name should not become an identity or label for us. It needs no tools or instruments. Whether someone is sick or healthy, educated or uneducated, rich or poor, young or old, man or woman, regardless of caste or background — the name remains untouched, unbound. It functions without any of these things, and isn’t hindered by their absence either.
All other spiritual practices need some form of support — strength, power, money, or resources. But the divine name is completely independent of all such requirements. Only when we, too, become entirely free from worldly identities or attachments while chanting it, will true love for the name arise within us. To be free of identity means taking the name purely for its own sake — for one’s inner upliftment — not for any worldly benefit.
If the name is taken with desire for specific outcomes, neither are those desires fulfilled properly, nor does it bring true spiritual growth. Taking the name with a selfish motive is a far worse act than many things we would call immoral.
Therefore, the name should be chanted solely for its own sake, without mixing it with our expectations and desires. When done like this, the mind naturally begins to turn inward. Through the name, the mind finds a path to look within — and in that inward journey, we find true joy, already present within the heart.
There are three things we must always pay close attention to:
First, keep your behavior completely pure.
Second, never let go of the name, no matter what.
Third, always remain aware that there is someone — a true Guru — who is taking care of you.
Everyone has a particular interest or passion — remain within that interest, but forcefully blend the divine name into it. Chasing self-realization directly often delays its arrival. But once the mind begins to dwell on the Divine, realization happens effortlessly. In fact, the very act of chanting the divine name is itself a sign that realization is near.
Great things are always rare in quantity. A sweet dish like shrikhand has plenty of yogurt and sugar, but only a tiny amount of saffron — yet it’s the saffron that gives it its real richness. Similarly, chant the name of the Lord daily — not in huge quantities, but with deep sincerity and without expecting anything in return. That alone will do wonders.
The Lord, though all-powerful, becomes helpless in one specific way — He becomes completely captivated by sincere devotion. Just like a beetle can bore through wood but gets trapped inside a lotus flower, the Lord, too, gets caught by the pull of genuine name chanting.
Just as water is essential for the body, the divine name is the true nourishment of the mind.
Electtechknownews 
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